Customers say this syrup has a delicious vanilla and blueberry flavor that tastes like blueberry cake or blueberries and cream. Many find it refreshing and perfect for water, coffee, tea, and sparkling beverages. Users appreciate that it pairs well with other flavors and creates unique drink combinations. Several mention the shimmer effect adds to the experience. While most love the taste and consider it a new favorite, some find it too sweet or weak, requiring more product to achieve desired flavor. A few note it's similar to tropical flavors they don't prefer.